Subscribe

Biz Leaders Turn to Digital Marketing Af…

Hurricane Michael, with its 155 mile per hour winds, inflicted widespread damage throughout Florida, Alabama and Georgia.

Video Will Capture 25% of Ad Spending in…

Spending on video advertising this year is expected to increase nearly 30% and reach $27.82 billion, according to a recent eMarketer study. So reports Radio+Television Business Report.

How to Succeed with Content Creation

Firms seeking to succeed with content marketing should ensure that they use appropriate keywords and strive to develop materials that are evergreen. So reports Business.com.

Latest News

News

Video Will Capture 25% of Ad Spending in…

Spending on video advertising this year is expected to increase nearly 30% and reach $27.82 billion, according to a recent eMarketer study. So reports Radio+Television Business Report.

CMO Tech

Biz Leaders Turn to Digital Marketing Af…

Hurricane Michael, with its 155 mile per hour winds, inflicted widespread damage throughout Florida, Alabama and Georgia.

CMO Challenges

Programmatic Advertising Shakes Off Crit…

The ongoing criticism of programmatic advertising hasn’t prevented the form of automated marketing from attracting new advocates as it continues to grow.

Strategy

Content Marketing Facing Challenges Amid…

Content marketing is growing quickly as brands seek to attract customers and generate meaningful data about individuals that can be used for targeted communications. At the same time, many brands...

Campaigns

Delta Campaign Offers Passengers Free Wo…

Delta passengers who have flown into Los Angeles International Airport will now see a roadside digital billboard displaying the flight numbers of recent arrivals and offering a free opportunity to...

RFPs

Pizza Hut Reaches Out to Marketing Agenc…

Yum Brands’ Pizza Hut brand, which added a new chief marketing officer in November and has been suffering from flat sales, has asked creative agencies to submit marketing ideas, according...

People

Under Armour Stock Drops on News of Exec…

Under Armour’s stock price dropped 3.9% in premarket trading last week in response to news that Digital Officer Robin Thurston and Chief Merchandising Officer Harry Stafford are leaving the company...

New Products

New Study Reveals Trends in Marketing Te…

Walker Sands conducted a study this fall with 335 U.S. marketers on the subject of marketing technology adoption.

Visit other PMG Sites:

PMG360 is committed to protecting the privacy of the personal data we collect from our subscribers/agents/customers/exhibitors and sponsors. On May 25th, the European's GDPR policy will be enforced. Nothing is changing about your current settings or how your information is processed, however, we have made a few changes. We have updated our Privacy Policy and Cookie Policy to make it easier for you to understand what information we collect, how and why we collect it.

I accept Policy from this site.
EU Cookie Directive plugin by www.channeldigital.co.uk

PMG360 is committed to protecting the privacy of the personal data we collect from our subscribers/agents/customers/exhibitors and sponsors. On May 25th, the European's GDPR policy will be enforced. Nothing is changing about your current settings or how your information is processed, however, we have made a few changes. We have updated our Privacy Policy and Cookie Policy to make it easier for you to understand what information we collect, how and why we collect it.

I accept Policy from this site.
EU Cookie Directive plugin by www.channeldigital.co.uk