Virtual reality and augmented reality have been off to bumpy starts.
Paul Polizzotto, who is CEO of CBS-owned EcoMedia, has launched Givewith, which provides technology that results in charitable donations being made when content viewers click on digital ads. So reports...
Zaius, which offers CRM technology for business to consumer marketing, has raised $30 million in a series b investment round led by Insight Venture Partners. So reports MarTechSeries.
Virtual reality and augmented reality have been off to bumpy starts.
Paul Polizzotto, who is CEO of CBS-owned EcoMedia, has launched Givewith, which provides technology that results in charitable donations being made when content viewers click on digital ads. So reports DMN News.
Zaius, which offers CRM technology for business to consumer marketing, has raised $30 million in a series b investment round led by Insight Venture Partners. So reports MarTechSeries.
Amazon spent $22.6 billion in research and development last year, which was a 41% increase from 2016. So reports Recode.
Dutch airline KLM has expanded its marketing program to include podcasts on iTunes and Spotify that discuss how traveling has led to individuals having life-changing events, including events that have been gut wrenching. So reports Tnooz.
Paul Polizzotto, who is CEO of CBS-owned EcoMedia, has launched Givewith, which provides technology that results in charitable donations being made when content viewers click on digital ads. So reports...
Virtual reality and augmented reality have been off to bumpy starts.
The controversy over the alleged use of inappropriately obtained Facebook data by Cambridge Analytica is thrusting privacy advocates into the media limelight as the industry, regulators, legislators, and the general...
Virtually every web surfer has been jarred by loud obnoxious autoplay video advertising, but Google has recently taken action against the problem.
The Church of England plans to have 50 technology and creative individuals pitch their best ideas for new apps, hashtags, and websites to help the organization boost its online presence...
Yum Brands’ Pizza Hut brand, which added a new chief marketing officer in November and has been suffering from flat sales, has asked creative agencies to submit marketing ideas, according...
Under Armour’s stock price dropped 3.9% in premarket trading last week in response to news that Digital Officer Robin Thurston and Chief Merchandising Officer Harry Stafford are leaving the company...
Walker Sands conducted a study this fall with 335 U.S. marketers on the subject of marketing technology adoption.
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