Despite being one of the world’s biggest advertisers, Unilever does not have a dedicated CMO. That’s due, in part, to the increasingly blurred lines between digital marketing and commerce. So reports Adweek.

Monday, 11 April 2022
Read more


McDonald's recently announced that it is bringing back its Szechuan dipping sauce for chicken nuggets for a limited run, beginning March 31. So reports Marketing Dive.

Monday, 21 March 2022
Read more

CMO Tech

Retargeting customers incorrectly can be costly so it is important marketers get it right, writes Tobias Buxhoidt, founder and CEO of parcelLab, in a column for Venture Beat.

Monday, 23 May 2022
Read more

CMO Challenges

As consumers increasingly move into virtual spaces dubbed “digital campfires” by Deloitte, marketers need to focus on making human connections. So reports Smart Brief.

Tuesday, 24 May 2022
Read more


Christy Marble, CMO of webOps Saas platform Pantheon, sat down with Smart Brief for a conversation about how brands can engage customers by using data-driven marketing.

Tuesday, 24 May 2022
Read more
Hide Main content block

Visit other PMG Sites:

click me
PMG360 is committed to protecting the privacy of the personal data we collect from our subscribers/agents/customers/exhibitors and sponsors. On May 25th, the European's GDPR policy will be enforced. Nothing is changing about your current settings or how your information is processed, however, we have made a few changes. We have updated our Privacy Policy and Cookie Policy to make it easier for you to understand what information we collect, how and why we collect it.