
News (840)
CMO Tenure Story May Be Off-Base: Forbes Columnist
- Tuesday, 21 June 2022
- News
- Written by CMO Tech News
Much has been written about short CMO tenure and troubled waters for the role. However, this story may be misguided, according to Seth Matlins, managing director of the Forbes CMO Network.
Read more...Hooters Taps SVP Bruce Skala As New CMO
- Tuesday, 21 June 2022
- News
- Written by CMO Tech News
Hooters has named Bruce Skala, SVP of Marketing, as its new CMO. So reports Restaurant Business Online.
Read more...Morgan Stanley Refining Its Marketing Amid Market Turnbulance
- Tuesday, 21 June 2022
- News
- Written by CMO Tech News
With stock market volatility and inflation on the rise, some financial brands are retooling their marketing. So reports AdAge.
Read more...Plenty of Fish Snags Christina Kozloff As New CMO
- Tuesday, 21 June 2022
- News
- Written by CMO Tech News
Plenty of Fish has named Christina Kozloff as its chief marketing officer (CMO).
Read more...Calvin Klein Names Jonathan Bottomley as Global CMO
- Thursday, 02 June 2022
- News
- Written by CMO Tech News
Calvin Klein has appointed Jonathan Bottomley as Global Chief Marketing Officer, effective June 6, 2022.
Read more...L’ORÉAL USA Names Chief Digital & Marketing Officer
- Thursday, 02 June 2022
- News
- Written by CMO Tech News
L’Oréal USA announced Han Wen as its new Chief Digital & Marketing Officer, effective immediately.
Read more...Little Caesars CMO Jumps Ship to Popeyes
- Thursday, 02 June 2022
- News
- Written by CMO Tech News
Jeff Klein, CMO of Little Caesars Pizza, is leaving the company to take on the same role for Popeyes Louisiana Chicken. So reports Crain’s Detroit Business.
Read more...Insights on Data-driven Marketing from Pantheon’s CMO
- Tuesday, 24 May 2022
- News
- Written by CMO Tech News
Christy Marble, CMO of webOps Saas platform Pantheon, sat down with Smart Brief for a conversation about how brands can engage customers by using data-driven marketing.
Read more...Kohl’s CMO Out Amid Activist Pressure
- Tuesday, 24 May 2022
- News
- Written by CMO Tech News
Kohl’s said that both its marketing chief and merchandising chief are leaving the company amid a push by activists to force a sale of the company. So reports CNBC.
Read more...Instagram Trend Study Shows Shift in Marijuana Marketing
- Tuesday, 24 May 2022
- News
- Written by CMO Tech News
A new study focused on Instagram trends finds that the movement to legalize marijuana has dramatically changed cannabis marketing on social media. So reports MarijuanaMoment.com.
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Feb 04 2022
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Jan 11 2022
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