One out of every five people in the U.S. is Hispanic. But, the Hispanic community is not a monolith. However, marketers often take a “one size fits all” approach when engaging this multidimensional demographic. So reports AdWeek.

Netflix's Squid Game is one of the most viral topics of the year and it offers some important insights for marketers. So writes Pierre Subeh in a column for Entrepreneur. Subeh is an entrepreneur, author and executive producer.

Speaking at the Sitecore Symposium 2021, Netflix CMO Bozoma Saint John weighed in on what it takes to be an authentic leader. So reports CMO.

While marketing was never just the department that picked the pretty colors, it certainly hasn’t always been as data and technology intensive as it is today. So reports Restaurant Business.