
News (840)
Marketing Industry Launches New CMO Sustainability Accelerator Collaborative
- Friday, 03 December 2021
- News
- Written by CMO Tech News
Leading organizations in the marketing industry announced a “groundbreaking coalition” of resources and professional expertise to catalyze the global marketing community in driving growth through sustainable innovation.
Read more...Bill.com Hires Brand-Builder As CMO
- Friday, 03 December 2021
- News
- Written by CMO Tech News
Bill.com, which provides of cloud-based software for back office financial processes, has hired Sarah Acton as Chief Marketing Officer. So reports Martech Series.
Read more...Ex-Golden Knights CMO Takes Role with Legends
- Friday, 03 December 2021
- News
- Written by CMO Tech News
The former CMO of the Vegas Golden Knights of the NHL is heading to Dallas and will become the CMO of sports consulting company Legends. So reports LVSportsBiz.com.
Read more...Taco Bell Names Sean Tresvant Global Brand Chief
- Friday, 03 December 2021
- News
- Written by CMO Tech News
On December 2, Taco Bell named Sean Tresvant its global chief brand officer. He will take the reins on January 10, 2022. So reports Marketing Dive.
Read more...Candy Crush Gets New CMO
- Monday, 29 November 2021
- News
- Written by CMO Tech News
King has named Fernanda Romano as the CMO of its popular game Candy Crush. So reports Adweek.
Read more...The Downside of Pandemic Marketing
- Monday, 29 November 2021
- News
- Written by CMO Tech News
The pandemic caused many marketers to reconsider their strategies. Many brands sought to convey “we’re in this together.” Yet, some of the strategies employed have not aged well. So reports The Conversation.
Read more...Visa’s Biggar Out as CMO in Early 2022
- Monday, 29 November 2021
- News
- Written by CMO Tech News
Visa’s CMO Lynne Biggar is stepping down from the company after six years. So reports Marketing Edge.
Read more...Building Trust in a Cookieless World
- Monday, 29 November 2021
- News
- Written by CMO Tech News
Google is phasing out support for third-party cookies by the close of 2023. So, building trust is the key to getting customers to share first-party data, which will become even more important than it already is.
Read more...Zoom’s CMO On ‘Hybrid’ Work and What’s Next
- Tuesday, 09 November 2021
- News
- Written by CMO Tech News
Janine Pelosi, Zoom’s CMO, recently sat down for a Q&A session with Digiday to discuss the impact on the pandemic, what’s next and the importance of defining “hybrid” work going forward.
Read more...KFC Names Nintendo Bigwig as New CMO
- Tuesday, 09 November 2021
- News
- Written by CMO Tech News
KFC has named Nick Chavez as Chief Marketing Officer, effective November 29, 2021.
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Feb 04 2022
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Jan 31 2022
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Feb 19 2022
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Jan 11 2022
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