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Blue Shield of California Fills CMO Role  

Friday, Jun 09 2023
News
Written by  CMO Tech News Staff

Blue Shield of California has named Jigar Shah as senior vice president and chief marketing officer. So reports Becker’s Payer Issues.

jigar shahShah succeeds Jeff Robertson, who retired at the end of last year.

According to a news release, Shah was most recently the founder and CEO of mental healthcare company Trusana.

Read the full article from Becker’s Payer Issues.

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