Estimated reading time: 0 minutes, 24 seconds

Bidooh Moves Into Korean Market with Digital Out-of-Home Expansion

Bidooh, a first-of-its-kind digital Out-of-Home (OOH) platform, entered into an agreement with DBDB Labs to use 10,000 South Korean digital billboard screens. So reports The Business Desk.

The deal comes in the wake of a trial run testing the effectiveness of facial analysis aimed at real-time, targeted advertisements. The screens will be placed in book stores, shopping centers and offices. The screens will be rolled out over a period of three years.

Read the full article from The Business Desk

Read 2745 times
Rate this item
(0 votes)

Visit other PMG Sites: