Jennifer Sey, brand president at Levi’s and mother of four, says she was pushed out of her job because of her COVID-19 views and her advocacy against virus-related school closures in California. So reports The New York Post.
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Women make up 50% of the country’s population and only account for about 24% of…
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It’s been called the most volatile job in the corporate leadership suite.
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Brands have frequently embraced evergreen content that is able to continually generate traffic and maintain…
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The position of chief digital officer has existed primarily among telecommunications companies, but is likely…
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Luxury fashion company Balenciaga is going to court against the production company behind its spring 2023 ad campaign, which enlisted stars from Nicole Kidman to Bella Hadid.
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Taco Bell has created a billboard that will dispense cheese…
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Church’s Chicken, which is a fast-serve restaurant chain that was…
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Yum Brands’ Pizza Hut brand, which added a new chief marketing officer in November and…
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China's Huawei is hoping to win over New Zealand consumers with a new advertising campaign to combat a ban on its 5G equipment. So reports Stuff.
Auckland University business school associate professor Michael Lee said Huawei’s plan to appeal directly to consumers with a rugby-themed ad is “well-crafted,” but unlikely to accomplish its goal. Lee said the plan is ironic—appealing to consumers in a democratic call to action on a government level—since Chinese consumers would likely not be afforded the same opportunity.
Read the full article from Stuff.
The global ad market will continue its recovery next year,…
Nike has announced former longtime executive Nicole Hubbard Graham as…
Women’s clothing company Z Supply has made separate appointments for…
Fernando Machado, the chief marketing officer at plant-based food technology…