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Snap and Baidu Extend Ad Agreement, Terms Remain Secret

Friday, Jul 19 2019
APAC
Written by  CMO Tech News Staff
Snap and Baidu Extend Ad Agreement, Terms Remain Secret

Snap Inc. and Baidu, China's largest search engine, renewed their sales partnership regarding the latter's resale of Snapchat ads for companies in China, South Korea and Japan. So reports Tech Crunch.

The details surrounding the renewal, such as how long it will last and how the revenue will be split, were not disclosed. Facebook was also rumored to have explored a partnership with Baidu, but the deal never materialized.

Read the full article from TechCrunch.

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