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Biggest Marketing Time Wasters Identified

Tuesday, Jan 03 2017
CMO Challenges
Written by  CMO Tech News

Focusing on web clicks instead of conversions, emphasizing quantity of content over quality, and developing mobile only content are likely to be three of the biggest time wasters in 2017. So reports Small Business Trends.

With that in mind, marketers should seek to launch campaigns that aim to have web surfers complete online forms or make purchases rather than simply click on articles, and content should be high quality so that it isn’t confused with spam.

Read the full article from Small Business Trends.

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