Estimated reading time: 0 minutes, 19 seconds

Marketing Execs Struggle to Meet High Expectations

Chief Executive Officers (CEOs) have increasingly high expectations for their Chief Marketing Officers (CMOs), who, in addition to having to please their bosses, must be increasingly vigilant as online consumers become empowered. So reports Forbes.

Executive recruiters maintain that this is an exciting time for digital marketing, but nevertheless many CMOs are struggling with stress and other challenges.

Read the full article from Forbes.

Read 3372 times
Rate this item
(0 votes)

Visit other PMG Sites: