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Coming Soon: Bot-to-Bot Marketing

Monday, Mar 13 2017
CMO Tech
Written by  CMO Tech News

The growth of voice-based bots, such as Amazon’s Alexa, is likely to result in bots communicating with other bots as businesses create their own digital agents that can respond to consumers’ unique needs. So reports Martech.

For example, hotel brands may create bots that can customize pricing or emphasize certain property features in response to a potential customer’s bots searching for travel accommodations.

Read the full article from Martech.

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