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Tech Increasingly Seen as Enhancing the Customer Experience

Sunday, May 21 2017
CMO Tech
Written by  CMO Tech News

Executives are increasingly viewing digital capabilities as a way to improve customer experiences rather than simply as a low-cost approach for providing services. So reports Which-50.

For example, a well-designed online strategy that lets customers serve themselves can increase engagement.

Read the full article from Which-50.

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