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Consumers Are OK with Sharing Data: Study

Sunday, Jul 08 2018
CMO Tech
Written by  CMO Tech News

In a recent study by GDMA, a global group of marketing associations, 51% of survey respondents said they are willing to share their personal data with businesses if there are clear benefits of doing so. So reports AMonline.

Among respondents, however, 87% said they want more control over their personal information and 74% said they have some concerns about online privacy.

Read the full article from AMonline.

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