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Shoppers Embrace Voice Devices for Product Searches

A survey of more than 4,500 shoppers in eight countries by Episerver has found that the number of individuals that use voice-assisted devices, such as Amazon Echo and Google Home, has increased 83% year over year, but only 17% of respondents say they use the devices to make purchases at least once a month. So reports Econsultancy.

Among respondents, 45% said the lack of security features prevents them from making purchases with voice-assisted devices, while 35% said a lack of product images was a hindrance.

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