The statistics are significant when considering that 68% of internet users are expected to use connected TV services by the end of this year.
Estimated reading time: 0 minutes, 17 seconds
Estimated reading time: 0 minutes, 17 seconds
A study by Pixalate has concluded that 44% of reported connected TV use is invalid, making it worse than statistics for mobile devices, desktops, and tablets. So reports The Drum.
The statistics are significant when considering that 68% of internet users are expected to use connected TV services by the end of this year.