Email marketing has been used by 52% of stores, which makes it the most popular digital channel.
Estimated reading time: 0 minutes, 15 seconds
Estimated reading time: 0 minutes, 15 seconds
A new survey by Applied Predictive Technologies shows that brick and mortar retailers are experimenting with a variety of digital strategies to compete with online retailers. So reports MediaPost.
Email marketing has been used by 52% of stores, which makes it the most popular digital channel.