Estimated reading time: 0 minutes, 14 seconds

TransUnion Teams Up with Tru Optik for TV Marketing

TransUnion and Tru Optik have formed a partnership to push into over-the-top and connected TV advertising. So reports MarTech Series.

TransUnion will provide consumer intelligence data and Tru Optik will provide its household-based identity data in order to create personalized content.

Read the full article from MarTech Series.

Read 2297 times
Rate this item
(0 votes)

Visit other PMG Sites:

PMG360 is committed to protecting the privacy of the personal data we collect from our subscribers/agents/customers/exhibitors and sponsors. On May 25th, the European's GDPR policy will be enforced. Nothing is changing about your current settings or how your information is processed, however, we have made a few changes. We have updated our Privacy Policy and Cookie Policy to make it easier for you to understand what information we collect, how and why we collect it.