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Heat Appears to Be Benefitting from Parent Deloitte Digital

Heat, which was acquired by Deloitte Digital in 2016, appears to be benefitting from its association with the larger company because the marketing unit has access to technology that is helping it quickly place advertisements. So reports AdAge.

Recently, Heat has promoted its ability to use Deloitte’s artificial intelligence to place advertisements after analyzing data and trends on social media platforms.

Read the full article from AdAge.

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