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Peacock Raids Netflix for New CMO

NBCUniversal has hired Shannon Willett as its new marketing chief. So reports Variety.

PeacockWillet will report to Peacock President Kelly Campbell.

Willet, who most recently oversaw 250 employees at Netflix as VP of global marketing strategy and operations, will head global marketing for Peacock. Willet spent nearly seven years at Netflix.

Willet’s responsibilities will include brand management and creative, marketing operations, subscriber growth and more.

Read the full article from Variety.

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