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Hooters has named Bruce Skala, SVP of Marketing, as its new CMO. So reports Restaurant Business Online.
As CMO, Skala will be responsible for global marketing and national promotions for Hooters and Hoots, its “fast-casual sister concept,” according to the article.
Skala is a nine-year Hooters veteran who has been essentially serving as CMO for the past two years since the role has been vacant. Skala previously worked in marketing at number of well-known brands, including Heineken and Coca-Cola.
Read the full article from Restaurant Business Online.