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Nordstrom has promoted Deniz Anders, who has been at the company for 22 years, to CMO. Anders had been VP of marketing. So reports AdWeek.
In the role, Anders will lead all of the retailer’s marketing efforts and brand programs. Her responsibilities also include digital marketing as well as creative strategy.
Nordstrom’s chief customer officer Ken Worzel said Anders is “a proven leader with the ability to drive integrated marketing strategies and plans to grow the business and connect with customers in meaningful ways across all channels and touch points.”