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Rita Patel, who joined Inspire Brands two years ago as CMO of Buffalo Wild Wings, has been named CMO of Arby’s. So reports Restaurant Business.
She’ll oversee the fast-food restaurant’s brand strategy and menu innovation, advertising and integrated marketing.
Patel has previously served as VP of brand management at Target. She also worked at Beam Suntory, MillerCoors and Wrigley.
Read the full article from Restaurant Business.