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Coke Promotes New Marketing Lead for North America  

Coca-Cola has named Shakir Moin as head of marketing for North America. So reports Marketing Dive.

coca cola 462776 1920Moin, who most recently served as interim chief of Coca-Cola’s Costa Coffee brand, takes over for Melanie Boulden, who is leaving the company.

Moin has worked for Coke since the 1990s and his appointment arrives as one of several leadership changes that the beverage giant said are intended to signal a “new chapter.”

Read the full article from Marketing Dive.

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