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Peter Sealey, the former global chief marketing officer at Coca-Cola who oversaw the brand’s “Always Coca-Cola” campaign, has died at age 82 due to a fall. So reports Variety.
Sealey spent more than two decades with Coca-Cola and became president of global marketing for Columbia Pictures after the film studio’s purchase by the beverage company, marketing films in the 1980s such as Tootsie, Ghostbusters, and The Karate Kid.
Sealey left Coca-Cola in 1993, continuing to work as a speaker, consultant, expert witness and university professor.