Fitzgerald most recently worked for five years as CMO of the American Lung Association.
Build-A-Bear also hired Lisa Licht, a senior advisor at the Boston Consulting Group, as an entertainment and licensing consultant.
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Build-A-Bear Workshop Adds CMO to Leadership Team
Build-A-Bear Workshop has hired Julia Fitzgerald as chief marketing officer as the St. Louis-based toy retailer and entertainment company expands its leadership team. So reports Chain Store Age.