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Victoria’s Secret Gets New CMO

Victoria’s Secret has named Martha Pease its new chief marketing officer. So reports WWD.

VSPease will start Jan. 25 and report to Martin Waters, Victoria’s Secret Lingerie’s CEO.

Pease, who has been under contract and working with the brand since last February “has been the architect of our work to evolve the Victoria’s Secret brand positioning, leveraging her expertise in customer-centric insight, end-to-end customer journey management and brand projection,” according to Waters.

Read the full article from WWD.

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