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Bloomin’ Brands, parent of Outback Steakhouse, has named Danielle Vona as CMO. So reports Restaurant Business.
Vona, a veteran of Sonic and Pepsico, had been CMO of Outback Steakhouse prior to her promotion. She is now part of Boomin’s Executive Leadership Team.
“Danielle has been instrumental in the evolution of our marketing strategy, helping us shift to a more effective digital approach,” Bloomin’s CEO David Deno said in a statement. “Her consumer-centric expertise will bring renewed insight to the executive team.”