Jennifer Sey, brand president at Levi’s and mother of four, says she was pushed out of her job because of her COVID-19 views and her advocacy against virus-related school closures in California. So reports The New York Post.
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Women make up 50% of the country’s population and only account for about 24% of…
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It’s been called the most volatile job in the corporate leadership suite.
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Brands have frequently embraced evergreen content that is able to continually generate traffic and maintain…
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The position of chief digital officer has existed primarily among telecommunications companies, but is likely…
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Luxury fashion company Balenciaga is going to court against the production company behind its spring 2023 ad campaign, which enlisted stars from Nicole Kidman to Bella Hadid.
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Taco Bell has created a billboard that will dispense cheese…
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Church’s Chicken, which is a fast-serve restaurant chain that was…
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Yum Brands’ Pizza Hut brand, which added a new chief marketing officer in November and…
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In 1995, 15-year old Melissa Proctor desperately wanted to work for the Miami Heat and called the organization daily begging for a role… any role. She eventually was offered an unpaid job as the organization’s first female ball attendant. Today, Proctor is the CMO of the Atlanta Hawks. So reports ESPN.
Later, after college she moved to Atlanta for a professional opportunity and also volunteered for the Atlanta Hawks as a ball attendant. Then, after studying in London, she got a call from the Hawks in 2014 and they wanted her to be vice president of brand strategy. In 2016, she was promoted to CMO of the Hawks and State Far Arena.
Learn more about Proctor’s journey and read the full article from ESPN.
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