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J. Crew Names CMO

A year after filing for bankruptcy, the retailer has named Derek Yarbrough as its new CMO. So reports Retail Dive.

J. CrewYarbrough, currently CMO of Madewell, will add the J. Crew role to his existing responsibilities. It is not clear exactly when he will start the J. Crew role.

J. Crew was one of the earliest retailers to file for Chapter 11 bankruptcy protection amid the pandemic, but later exited bankruptcy.

J. Crew plans to focus on its omnichannel shopping experience going forward.

Read the full article from Retail Dive.

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