APAC (201)
Anti-Japanese Marketing Takes Korea by Storm in Wake of Disputes
- Friday, 02 August 2019
- APAC
- Written by Administrator
Rifts over Japan’s import restrictions of Korean goods and land claims have spilled over into the marketing industry as some are offering discounts to those who boycott or cancel trips to the island nation. So reports The Korea Times.
Read more...Havas Worldwide Ad Nets Apology for Racial Undertones
- Friday, 02 August 2019
- APAC
- Written by CMO Tech News
Actor Dennis Chew, a Chinese man, is at the center of a controversial Havas Worldwide advertisement where he portrayed a number of different characters including one in “brownface.” So reports CNN.
Read more...Near Looks to Strengthen Australian Offerings with New Funding
- Friday, 19 July 2019
- APAC
- Written by CMO Tech News Staff
Near, a martech and data company backed by Telstra, raised $100 million in Series D funding from Greater Pacific Capital. So reports Which-50.
Read more...Carnival Australia's Top Marketing Director Leaving
- Friday, 19 July 2019
- APAC
- Written by CMO Tech News Staff
Jayne Andrews, Carnival Cruise Line Australia’s director of marketing, is leaving in August to explore new professional endeavors. So reports CMO from IDG.
Read more...Snap and Baidu Extend Ad Agreement, Terms Remain Secret
- Friday, 19 July 2019
- APAC
- Written by CMO Tech News Staff
Snap Inc. and Baidu, China's largest search engine, renewed their sales partnership regarding the latter's resale of Snapchat ads for companies in China, South Korea and Japan. So reports Tech Crunch.
Read more...Merkle Soaks Up Ugam, Looks to 'Create Many Synergies'
- Friday, 19 July 2019
- APAC
- Written by CMO Tech News Staff
Merkle, a part of the Dentsu Aegis Network, made its largest acquisition yet. So reports Campaign Asia.
Read more...Blocked Abortion Ads in Australia Lacking Explanation, Remedied
- Friday, 05 July 2019
- APAC
- Written by CMO Tech News Staff
Google said it has remedied what it called a “temporary issue” involving blocked ads for Australian abortion clinics. So reports Australia’s ABC News.
Read more...NZ Makes Tourism Push with Taupō Natives
- Friday, 05 July 2019
- APAC
- Written by CMO Tech News Staff
The Tourism New Zealand global advertising campaign will feature Taupō locals in their favorite locations wishing the world a “good morning.” So reports Stuff.
Read more...Lotte Taps Korean Star Power in New 'Fun' Campaign
- Friday, 05 July 2019
- APAC
- Written by CMO Tech News Staff
Lotte Duty Free’s “Let’s Do something Fun” summer campaign kicked off Tuesday, July 2, and features South Korean icons like actor Ji Chang-wook and girl group ITZY. So reports the Moodie Davitt Report.
Read more...Q India Pens Another Deal, Eyes Driving Ad Sales
- Friday, 05 July 2019
- APAC
- Written by CMO Tech News Staff
Q India has partnered with Mediology’s Readwhere AdExchange in an effort to monetize its audience reach. So reports Best Media Info.
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