APAC (201)
AEC Receives Nearly 500 Election Ad Complaints, Cites 87
- Friday, 31 May 2019
- APAC
- Written by CMO Tech News Staff
The Australian Electoral Commission has identified 87 cases of “unlawful political advertising” during the 2019 federal election. So reports The Guardian.
Read more...Australian Q1 Video Spending Up 5%
- Friday, 31 May 2019
- APAC
- Written by CMO Tech News Staff
First-quarter results show video advertising is surging in Australia’s digital ad market. So reports Campaign Asia.
Read more...Dentsu Restructures Across Asia-Pacific, Shuts Down Amplifi
- Friday, 31 May 2019
- APAC
- Written by CMO Tech News Staff
Dentsu Aegis Network is shutting down Amplifi, its “media innovation and investment division” in Australia, as it restructures its Asia-Pacific operations. So reports The Drum.
Read more...Bucking Trend, Only 7% of HK Consumers Trust Local Brands: Study
- Friday, 31 May 2019
- APAC
- Written by CMO Tech News Staff
A new McCann Worldgroup study shows only 7% of Hong Kong consumers trust local brands. So reports Marketing Interactive.
Read more...Tom Dery: Ads Can Still Help Build Brands
- Thursday, 16 May 2019
- APAC
- Written by CMO Tech News Staff
Despite a difficult advertising market, outgoing Saatchi Australia chairman Tom Dery lamented he still believes in the power of advertising with respecting to building brands. So reports Australian Marketing Review.
Read more...Networks Look to Shirk Election Rules During Political Ad Blackout
- Thursday, 16 May 2019
- APAC
- Written by CMO Tech News Staff
Free-to-air Australian networks are planning to run an end-around of the nation’s election advertising blackout by streaming ads online. So reports The Drum.
Read more...Japanese, UK Firms Team Up for Blockchain Ad Campaign
- Thursday, 16 May 2019
- APAC
- Written by CMO Tech News Staff
Adtech vendor EnvisionX of the U.K., and Japan’s ADK, a top advertising agency, touted the success of a new blockchain campaign created in concert with Unilever. So reports Crypto News Review.
Read more...Jury Announces 'Shortlist' for 2019 Women Leading Change Awards
- Thursday, 16 May 2019
- APAC
- Written by CMO Tech News Staff
The shortlist for the 2019 Women Leading Change Awards included 70 people and five organizations vying for 14 awards. So reports Campaign India.
Read more...Australian Marketers Handle More High-stakes Events Than Global Counterparts: Survey
- Saturday, 04 May 2019
- APAC
- Written by CMO Tech News Staff
Australian marketing leaders, compared to global counterparts, are more likely to engage in “a high stakes communications event.” So reports B and T.
Read more...Former Datarati CEO Joins KPMG Australia as Marketing Director
- Saturday, 04 May 2019
- APAC
- Written by CMO Tech News Staff
Jarther Taylor, the former CEO of Datarati, will head KPMG Australia’s marketing operation. So reports The Drum.
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