News

News (1013)

Burger King Marketing Bigwig Fernando Machado Quits

Fernando Machado, Global CMO of Restaurant Brands International (RBI), has quit just a few weeks after its Burger King brand’s “Women belong in the kitchen" campaign for International Women’s Day. So reports Forbes.

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MTV Entertainment Names CMO

MTV Entertainment has named Jason White its new Chief Marketing Officer. So reports The Wrap.

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Twitch Users Come for Content, Stay Because of Community: CMO

Twitch CMO Doug Scott said users come for content but stay on the platform because of the sense of community it provides. So reports Cheddar

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Marketers ‘Misunderstanding’ Value of Data: Pinterest CMO

Andréa Mallard, Pinterest CMO, said marketers are “misunderstand insights work.” She made her comments during a recent MRS conference. So reports Marketing Week.

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Merck CMO Exits After Being Denied CEO Role

Merck said Michael Nally, chief marketing officer, Human Health, is leaving the firm at the end of the month. So reports The Pharma Letter.

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Headspace Names Hulu Growth Marketing Exec as New CMO

Mindfulness and meditation company Headspace has named Val Kaplan Zapata its new Chief Marketing Officer (CMO) beginning in April 2021.

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IHOP Nabs Marriott Brand Bigwig as New CMO

IHOP has named Kieran Donahue as its new Chief Marketing Officer. So reports Restaurant Business.

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Pinterest’s New Marketing Tools, New Focus, New Brand Campaign

Pinterest has been making quite a bit of news recently on the heels of its first global advertiser summit. Here is some of the key information to hit the press recently about the company.

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Overstock.com Names New CMO

Elizabeth Solomon has been named as CMO of the e-commerce retailer Overstock.com. She will take the reigns next month. So reports Home Textile Today.

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LeBron James 'Protect Our Power' Ad Campaign Focuses On Black Voting Rights

LeBron James is narrating a new ad that takes aim at states, including Georgia, seeking to pass legislation to restrict voting access. So reports NBC News.

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