News

News (1014)

Papa John’s Names Chief Marketing and Digital Officer

Papa John’s said Anne Fischer, who joined the company in 2015, will assume the role of Chief Marketing and Digital Officer. So reports QSR Magazine.

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USA Cycling Names CMO

Erika Lehman has been named the Chief Marketing Officer of USA Cycling (USAC). So reports Endurance.biz.

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Crypto.com’s CMO on Whether Fans Will Embrace Staple Center’s New Name

In mid-November Crypto.com, a Singapore-based crypto exchange company, announced it acquired the naming rights for the famous Staples Center, home of the Los Angeles Lakers, for $700 million.

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Black Exec CMO Alliance Launches Playbook

The Black Executive CMO Alliance (BECA) launched the BECA Playbook, which seeks to “challenge the corporate diversity gap and transform the future of business by building the next generation of C-suite marketing executives.” So reports Black Enterprise.

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MadHive Nabs Ex-PepsiCo Exec as CMO

Jeff Fagel, a former marketing executive with PepsiCo, and ex-CMO at Episilon has joined MadHive as its CMO. So reports TVrev.com.

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Two Marketing Agencies Give $6,500 Raises to All Employees  

Advertising agency The PM Group and digital and public relations firm Noisy Trumpet have seen double-digit compounded revenue growth since 2018. And, as a result, both firms are giving all employees a $6,500 compensation increase regardless of tenure. That’s in addition to other performance-based compensation changes.

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Marketing Industry Launches New CMO Sustainability Accelerator Collaborative  

Leading organizations in the marketing industry announced a “groundbreaking coalition” of resources and professional expertise to catalyze the global marketing community in driving growth through sustainable innovation.

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Bill.com Hires Brand-Builder As CMO

Bill.com, which provides of cloud-based software for back office financial processes, has hired Sarah Acton as Chief Marketing Officer. So reports Martech Series.

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Ex-Golden Knights CMO Takes Role with Legends

The former CMO of the Vegas Golden Knights of the NHL is heading to Dallas and will become the CMO of sports consulting company Legends. So reports LVSportsBiz.com.

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Taco Bell Names Sean Tresvant Global Brand Chief

On December 2, Taco Bell named Sean Tresvant its global chief brand officer. He will take the reins on January 10, 2022. So reports Marketing Dive.

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